PERSONAL IDENTITY
PERSONAL IDENTITY
The Challenge
Establishing my personal brand presented unique challenges. This was because I was making design choices for myself, rather than a client. The initial phase required careful consideration to determine the most effective approach. I aimed for a design that embodied simplicity and minimalism while also conveying boldness and strength.
The Solution
I experimented with various layouts and combinations, continually refining until I found the harmony between minimalism and boldness. This journey not only defined my personal brand but also reinforced the importance of authenticity in design.
My Approach
To achieve this balance, I began by researching the principles of minimal design. I focused on clean lines, ample white space, and a limited color palette. Each element needed to serve a purpose, enhancing the overall message without overwhelming the viewer.
